richard wrote:No one could possibly suggest that UKIP is the "go-to" organisation on the EU, which means it has left a huge gap in its strategy.
Certainly, it was my view when I was working for UKIP that we should build up a track record as being precisely that, a "go-to" organisation on all matters EU - the sort of role adopted by Open Europe. Farage has completely dropped the ball on this, which means that all too often UKIP is not part of the debate. This is what we are seeing at present, where the website is silent on many topical issues.
That's a key thing — being a "go-to" source of solid information.
If Farage had taken your advice all those years ago then by now UKIP would have gained a solid reputation as being a highly reliable and comprehensive source on all things EU, a reputation which the media would have found impossible to ignore. The absence of any UKIP input on, say, a Newsnight item on any major EU development would be too glaringly obvious even for al beeb to get away with.
But it isn't just about being a source of solid information. Since almost all of that voluminous information is excruciatingly boring, and deliberately so in order to mask and deter most from discovering the reality of the EU, there's a real need to make that information digestible by setting it in a proper context and providing a suitable analysis. Furthermore, and this is the most important thing in my view, by doing so one is in a good position to pre-empt the europhiliacs' attempts to 'frame the debate' and generally 'lead' by misdirection.
This context-setting etc would have gained UKIP the reputation for having a hard intellectual edge, an invaluable thing in my view — there's nothing like explanatory power and depth of insight for attracting and persuading enquiring minds and winning converts.
Yes, if Farage had played his cards right years ago, your boots by now would probably be covered in heavy indentations from periodically rearranging Paxman's teeth, and the rest of his phizog. It's a shame we never got to see that show.
[Shame about Paxman, because he's not the worst of them. But he'll do for iconoclastic purposes. Besides, he's getting rich on al beeb's licence-fee extortion.]