Given the absence of any intention to furnish a plan and the
Independent report, there is no good reason for believing that this "relaunch" is will be any more successful, or lasting, than the original. The vacuum at the heart of Tory policy remains.
What is entertaining about this is the commentary coming back from "European circles". Apparently, London-based diplomats are reporting to their leaders that Mrs May has shown signs of weakness. "She is not the pinball wizard", says one senior diplomatic source. "She is the pinball being bounced around by the two flippers, Nick and Fiona. That is not strong and stable".
Another source, we are told, has suggested that Mrs May's reputation for steeliness has been somewhat damaged: "The great leader crumbled and backed down in the face of pressure. That has been noted", he said.
More to the point, the public has noted Mrs May's reluctance to dwell on the here and now. It is all very well painting glowing pictures of what the UK might look like in the future, but any such vision will remain unconvincing is she cannot (or will not) tell us how she is going to get there.
With Matthew Parris, amongst others, concerned that the "cupboard is bare", every passing day without the necessary detail will simply reinforce that impression, to the extent that the suspicion becomes a certainty.
And, as a sign of things to come,
Airbus Americas, with its factory in Mobile, Alabama, has lodged a business case with headquarters in Toulouse, France, to increase its production rate. This carried with it the potential to introduce the manufacturing of key components, such as the wings it is sourcing from Broughton in north Wales.
Broughton assembles the wings from parts made and flown in from Spain, France and Germany. It then dispatches them complete to the final assembly sites in mainland Europe.It is feared that Brexit-related tariffs and customs formalities could present a logistical and commercial nightmare, hampering the global business.
That case for major component manufacturing coming to Mobile would mirror what is happening in China, Airbus's next most important market. Its Tianjin plant builds aircraft for the domestic market and it - and not Broughton - is assembling the wings.
Even the suggestion of relocating Airbus production from the UK is another brick in the wall, indicating that businesses are
making their own plans for the eventuality of a "hard Brexit". Mrs May and her Tory Boys may be deceiving themselves about a "no deal" being viable, but they are failing to convince the majority, and especially businesses with international interests.
Going through the referendum campaign without a plan was bad enough but, in this post-referendum period, its continued absence is becoming more and more glaring. Empty rhetoric does not cut it, and a picture of our "glowing future" without the wherewithal to achieve it is making the Conservatives look absurd (even more so than usual) – and weak.
One hopes that it is not too late for Mrs May, and she can pull her advisers together in time to produce a credible plan (assuming they are capable of doing the job). But, if she cannot do this one thing, she will find that her future will be governed by the obverse of Blair's famous 1997 slogan: things can only get worse.